Editorial

What Fretfolio Editorial covers

Gear Trends covers market analysis, appreciation data, and community discussion about what collectors are buying and valuing.

News covers manufacturer announcements, new releases, and gear industry coverage.

How posts are produced

Each post begins with automated research: our pipeline reads top posts from guitar communities on Reddit, editorial coverage from Premier Guitar and MusicRadar, new product announcements from Guitar World and Sweetwater, and trending gear content on YouTube. This research is passed to an AI writing system (Claude by Anthropic) which synthesises the signals into a structured draft.

Every draft is reviewed and approved by a human member of the Fretfolio team before publication. We edit for accuracy, tone, and relevance. Posts that do not meet our standards are rejected or rewritten.

Our standards

• We cite sources for statistics and data claims
• We do not publish price data or valuations without a traceable source
• We correct or remove posts that contain errors
• We disclose that our content is AI-researched and human-reviewed

Contact

Questions, corrections, or tips: contact us via our support page.